What Is The Eye Tracking Challenge And How To Do It With Your IPhone (2023)

What is the eye tracking challenge?

The eye tracking challenge is a viral social media activity with the YouTube challenger recording themself trying not to look at a predetermined subject, while the Tobii or Eyeware Beam eye tracker software’s eye gaze bubble overlay shows where the Youtuber is looking on the screen. The predetermined subject can be anything, from TikTok video clips of beautiful women to cats and dogs. PewDiePie and other YouTubers and TikTok creators lose the video challenge if their eye gaze bubble locks onto the thing they are prohibited from looking at.

One of the most popular Youtubers who attempted this “impossible” eye tracker challenge is”PewDiePie who concluded in his funny eye tracking challenge video that it’s almost impossible to control your eye gaze away from what you are not supposed to look at. He says it’s even more challenging when images appear in his peripheral vision. This happened to him multiple times when he noticed himself peeking at pictures in the YouTube video recommendations section. His failure to avoid looking at the images exposes the difficulty of trying to control his attention and how social media tricks us into clicking on the next thing that catches our eye.

Plenty of famous YouTubers attempted the eye tracking challenge too. IHasCupquake’ made a wholesome eye tracking challenge video. Morgz did a shopping-themed video challenge. FaZe Jarvis’s eye tracking challenge was centered around him trying not to look at attractive female streamers shown in TikTok videos. There are even reaction videos with over 11 million views, such as Pokimane reacting to JJ Olatunji’s eye tracking challenge.


How does the eye tracking challenge work?

Before we answer that question, we need to answer these questions: what is eye tracking? What is an eye tracker? What does an eye tracker do?

Let’s get just a little technical for a moment: eye tracking is a technological process that enables the measurement of eye movements, eye positions, and points of gaze. In other words, the eye tracking software identifies and monitors a person’s visual attention in terms of location, objects, and duration. The trackers should ideally capture specific eye movements, like rapid eye movements known as saccades. Eye trackers are the devices that track your point of regard on a screen. If you want to have a better understanding of these two topics, we recommend checking out .

The eye tracking technology is based on pupil center corneal reflection (or PCCR). This means that an infrared light source illuminates your eyes. An image sensor can then detect the reflection. Add some calibration and algorithm magic, and what you get back is the gaze bubble on your screen. It’s a reliable technology that is not harmful with over two decades of use in everything from assistive technology devices (AAC) to tracking shopping behavior. However, even though the cost of such devices like Tobii Dynavox has dropped significantly in recent years, they still require quite a hefty investment.

What eye tracker technology do live streamers use to film their eye tracking challenge videos?

The technology used to get the gaze bubble overlay in the videos mentioned above is the Tobii eye tracker, a piece of hardware you need to purchase for around $270 (close to ‎€230‎). A frequently asked whether is whether you can you get an eye tracker on your mobile phone?

The Eyeware Beam app for iPhones and iPads is a good option to use for creating an eye tracking challenge video. As a robust and affordable alternative, your iPhone or iPad can be used as an eye tracker to run the eye tracking challenge. Eyeware Beam is the eye tracking app that turns your iPhone into an eye tracker and head tracker.


What Is The Eye Tracking Challenge And How To Do It With Your IPhone (1)

TheiOS app turns a Face ID-supported iPhone or iPad, with a built-in TrueDepth camera, into a reliable, precise, multi-purpose head and eye tracking device that is easy to set up with your PC. No extra hardware or wearables like AR headsets or VR glasses are needed.

The eye tracker overlay is ideal for a challenge video because the gaze bubble overlay shows where you focus your attention with your eyes on the computer screen. The eye tracker software uses proprietary computer vision algorithms and machine perception AI technology that generates a robust eye tracking signal comparable to the Tobii eye tracking hardware.

The patent-pending 3D eye tracking software and head tracking technology do not depend on the ARKit. That means app developers can later release the Eyeware Beam eye tracker app on Android and other platforms. Eyeware Beam is the easiest and most affordable eye tracking software that enables your gaze bubble to be visible on a screen to make your challenge video easily.

Personalize your experience. Get creative!

Now that covered the tech side of how it works, we’ll share that in order to get started, you need to set up your Eyeware Beam or Tobii eye tracker device and simply pick a video to watch as the subject you will avoid looking at. There are plenty of choices within reach of a YouTube search. If you want to spice things up, here’s an idea: many participants personalize their eye tracking challenge experienceby trying it out with their friends, partner, or family. It’s time to coordinate the next family reunion in 2022.

(Video) Eye Tracking iOS-App (hands-free) Swift/ARKit

And speaking of spicing things up, some of the challenges include penalties like eating ghost pepper wings whenever you fail, as scuffedpuppie did in this TikTok!If you feel like you want to challenge the gods of the eye tracking challenge, simply google eye tracking challenge you can’t win or eye tracking challenge (TikTok edition) impossible and see if you can successfully pass. There’s a bunch of videos to inspire you.

What Is The Eye Tracking Challenge And How To Do It With Your IPhone (2)

You can broadcast your eye tracker stream or record and upload the video.

While you can choose to record and upload your video challenge, you may also share your screen in live streams with the eye gaze bubble overlay for a more immersive viewing experience that is sure to encourage more YouTube comments.

You need to integrate the Eyeware Beam tracker with streaming software. You may then add the eye gaze bubble as a YouTube, Facebook, Instagram, or Twitch overlay in the best free live streaming apps for creators. Livestream content for free with Streamlabs OBS or OBS Studio from Open Broadcaster Software as shown in the video tutorial below.

You can purchase streaming equipment for beginners. Though a beginner streaming setup consisting of your Windows computer and its built-in webcam and microphone works fine to broadcast your fun livestream ideas like the eye tracker challenge.

(Video) Hawkeye - Conduct Eye Tracking Tests with your iPhone

What will you do in your eyetracker challenge video?

By now, you understand the basics of the eye tracking challenge, eye tracking software, and how eye tracking works.

We talked quite a bit about this challenge and the tech that enables you to control the eye gaze bubble on your screen. So get up and get moving. You’ll find it easy learning how to stream on Twitch,and other popular live stream platforms with eye tracking software if you are up to the task of doing a live challenge video. There is no better time to take the challenge than…right now? And If you fail, well, at least you go down laughing.

Are you considering doing the eye tracking challenge using Eyeware Beam? Or will you make epic reaction videos, game reviews, walkthroughs, ASMR, how-tos, or tutorials? Use #eyewarebeam in your video description and we’ll share some of the best challenges that we come across!

Get eye tracking today! How do you get an eye tracker? Click the download button below to get the eye tracker app by Eyeware Beam.
Don’t have an iPhone? No problemo. Download our AI-powered webcam eye tracking app Eyeware Sense and use the Gaze Highlighter feature.
(Video) Fortnite Eye Tracker Challenge #Shorts


How do you do an eye tracker challenge? ›

The eye-tracking challenge is a game where people are instructed to keep their focus on the person's face in the video, but they can't help but be drawn to other interesting parts of the video.

How do I use eye tracker on iPhone? ›

Go to Settings > Accessibility > Touch > AssistiveTouch, then turn on AssistiveTouch. To customize the eye-tracking device, tap Devices (below Pointer Devices), then tap the device.

Does iPhone have eye scrolling? ›

Athena Accessible Technology has launched an innovative free app that allows users to control an iPhone with their eyes. The app, Athena Eye Control, uses eye tracking and AI to detect when, where, and how fast a person is reading and automatically scrolls the display accordingly.

How do I control my phone with eye movement? ›

Google's "Camera Switches" is a great Android accessibility feature that means you can control your phone with just eye or facial movements. To access this feature, you need to go to your Settings. Then, scroll to "Accessibility" and tap it. You'll then need to select "Interaction Controls."

How does the eye challenge work? ›

The #ihavesomethinginmyeye challenge

It involves people rubbing their eye and holding them wide open. They will then inset text on their eye that will read something such as "I want cuddles" or "I think ur hot" and other short messages.

How does the eye trick work? ›

What is the psychology love eye trick? The so-called psychology love eye trick is a specific flirting move popularized by a series of TikTok videos posted by user Sophie Rose Lloyd. It involves looking at someone's left eye, then their lips, and then their right eye.

What is eye spy app for iPhone? ›

Welcome to EyeSpy, the world's best object recognition mobile app. EyeSpy gives you answers to every visual unknown at the snap of your iPhone or iPad camera. Identify animals, cars, fashion, movie posters, barcodes, words or anything else you can see with your eyes (and even some things you can't!)

What is smart eye in iPhone? ›

Description. Smart Eye App is your source for true privacy! * No one can see your private DMs but just you and the person that you sent it to!!!! * End to end encrypted conversations. * Create private group chats.

Where is eye comfort in iPhone? ›

To lessen eye strain and other effects like headaches, red eyes, and blurred vision, your screen's brightness should match the level of the light in your surrounding. To adjust your iPhone's brightness: Head to Settings > Display & Brightness. Adjust the slider to dim your phone's brightness levels.

What is iPhone quick look? ›

On iOS devices, the Quick Look framework provides functionality for performing simple edits on previews of common file types; for example, users can add markup to an image.

What is motion eye-tracking? ›

Eye tracking is a sensor technology that can detect a person's presence and follow what they are looking at in real-time. The technology converts eye movements into a data stream that contains information such as pupil position, the gaze vector for each eye, and gaze point.

Which mode is best for eyes in phone? ›

From the sounds of it, putting your phone on dark mode is better for your eyes. The shadowy display seems to reduce eye strain and make reading easier.

What is mobile eye tracker? ›

Purpose Behind Eye Trackers. Eye trackers and eye-tracking software are used to determine where the user is focusing and how they move their eyes around the screen. Trackers for mobile devices work the same way with slight differences in hardware design. One of the most important uses of eye trackers is research.

What app is the eye challenge? ›

The closed eye filter is available right from the TikTok app, so it's easy to try the effect in your videos.

How to do the eye trick in psychology? ›

Basically, you just look at the object of your affection's left eye, then down to their lips/chin, then to their right eye. This is done quickly, over the course of a few seconds, so they won't even really consciously realize what's happening.

How to do the eye challenge on TikTok? ›

the low exposure eye trend let's talk about if you're filming this in TikTok. all you have.to do is zoom in on your eye for the first shot and blink at the very end of the shot next. flip your camera around so you're shooting with your back camera. choose the low exposure filter.

Can someone spy on my iPhone without me knowing? ›

There is a way someone can monitor your mobile phone without ever touching the actual device. Spyware (a portmanteau of 'spying software) and stalkerware can be installed on a phone without the owner's knowledge, allowing an attacker to steal information, track activity, and more.

Can you spy through iPhone? ›

Yes, it's possible to spy on an iPhone without installing software. However, this can only be done by using a professional hacking service. These services can remotely access an iPhone's data without physically accessing the device or installing any software.

What is the tiny blue light on my iPhone? ›

Your iPhone and iPad devices offer users a feature called Night Shift, which helps you filter out the blue light by changing your device's screen temperature to a warmer colour. The two ways to turn Night Shift on and off according to Apple are as follows: - Open Control Center.

Is Dark mode better for your eyes? ›

Looking at a bright screen in low-light environments can cause an irritating glare. Using dark mode significantly reduces glare, which leads to more comfortable viewing. If you don't want to use dark mode, manually dimming your screen with the default theme will have the same effect.

Should blue light filter be on or off? ›

No, it is not recommended to keep the blue light filter on all the time. However, as Android phones have the Adaptive function, it will ensure users are not getting extra warm light in the day and cool light in the evenings.

What is peek on iPhone? ›

Make an interactive excursion with the Peek app in your own area, and facilitate active dialogue about landscapes and surroundings. Simply choose GPS locations on the map and post questions, challenges or other information on these locations.

What are iPhone shortcuts good for? ›

A shortcut provides a quick way to get things done with your apps, with just a tap or by asking Siri. Shortcuts can automate a wide variety of things—for example, getting directions to the next event on your Calendar, moving text from one app to another, generating expense reports, and more.

What is focus mode for iPhone? ›

Focus is a feature that helps you reduce distractions and set boundaries. When you want to concentrate on a specific activity, you can customize one of the provided Focus options—for example Work, Personal, or Sleep—or create a custom Focus.

How do you do the eye trick on TikTok? ›

Use the flip button in the top right to switch to the back camera. Then, point the camera at your other eye (this is so the two videos match up.) For best results, sit near a light source like a lamp. Starting with your eye still closed, press record, then open your eye in time with the music.

How do I turn my camera into an eye tracker? ›

GazeSense is an eye tracking software and SDK that lets you track eye movements and gaze direction using regular webcams or any 3D camera. It can be integrated into any platform or device. No need for additional eye tracking hardware. Just use your webcam or 3D camera and start tracking eyes in real time.


1. Making Josh Take The Eye Tracker Challenge *HE FAILED*
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2. Hawkeye | iOS Eye Tracking Tests - Overview
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5. Head & Eye Tracker App Setup Guide for PC Gaming & Live Streams | Eyeware Beam iOS App
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6. exposing guys w/ hidden eye tracker
(Brandon Walsh)


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